Now don’t get us wrong, a dramatic eye or an expertly crafted contour can bring us to our knees when we’re looking for full-on fashion magazine glamour. But lately the style that has totally taken over our Instagram feed is the “no-makeup makeup look,” a phenomenon that showcases just how awesome cosmetics can be for enhancing true natural beauty. For most women, the difficulty lies in their face makeup; how to wear foundation, blush, bronzer, and highlighter without it looking too heavy? Our Beauty Director Dusty Starks is an expert at creating glowing, goddess-like skin that will make posting a #nofilter photo a no-brainer!
The first step to a fresh-face is with your skincare. Starks recommends exfoliating twice a week to maintain a natural glow. However, "You don't want to over-exfoliate because that can backfire on you. Sometimes when you over-exfoliate you strip the pH balance from your skin and it makes your skin splotchy, leaving these little dry patch areas." Starks recommends an Exfoliating Enzyme Scrub and warns against using exfoliators that contain synthetic beads, as those can break and actually scratch the surface of your skin.
Next, because you won’t be wearing any powder, it’s important to stop oil and shine in its tracks! Starks instructs applying a mattifier to the T-zone, like our UltiMatte T-Zone Mattifier. "Dewy can turn into greasy if you start layering on a moisturizer, a primer, and a serum," she says. "This step is important because it will be used in the T-zone area where you don’t really want to illuminate your skin."
Forget foundation? No way! For this look, the objective is “your skin, but better.” Opt for a lightweight formula, such as our BB cream. "It’s like a tinted moisturizer giving natural coverage that your skin will shine through,” notes Starks. “You don’t want to camouflage your face. If you’re using something that’s too matte it’s going to go against what you’re trying to create, ultimately. This evens the skin tone, it primes and it’s oil-free." Apply the BB cream all over the face and down the jawline using a dampened Beauty Blender for the application. “It's great around the eye area if you have any discoloration, which most of us do," she encourages. "So it works as a concealer as well."
Now it’s time to go for the glow! Starks uses our illuminating lotion in Movie Star for added radiance. "There’s no sparkle or glitter in it," she says. "I like to add it to just the high points of your face where the light naturally hits you - so on the cheekbones, the bridge of your nose, below the brow bone, and you can do it on the cupid’s bow, which is really pretty.”
Finally, fill in your cheeks with a cream formula that will blend easily and give you an effortless flush. Bonus: it can double as a wash for color for lips. Brilliant!
Until next time, Social Butterfli’-s.